Client Testimonials

Lt. John Snetsinger – (Retired 2020) Santa Rosa Police
“Trust me, there is a major difference in service between SOCO and others. Because of the bidding process local governments have to comply with, we learned that you get what you pay for. The low bidder is not the answer. Before we were required to establish a contract, we chose SOCO for prisoner guard and we were glad we did; on-time, professional and the right choice. We asked, they responded – every time. When the government rules required that we take the lower bidder, service suffered, significantly. John and his staff have always provided the most professional service. Whether it is prisoner guard or patrolling neighborhoods, SOCO PRIVATE SECURITY is the best. They are the best trained and most professional private security company I have ever worked with in my 27 years in law enforcement. They are trained in de-escalation and trained in working with persons suffering mental health episodes. I would recommend SOCO to anyone needing security services, without hesitation.”

Paige Mazzoni – CEO – Canine Companions for Independence
“SOCO PRIVATE SECURITY has been an extremely impactful partner for us in the last year. Before they started we were having many issues with trespassing, vandalism and threatening behavior toward our employees. As soon as they started, we saw improvement and, six months later, the problem have materially ceased to exist. They worked with us as a nonprofit, have made our employees feel safe and have helped us gain the attention of local law enforcement when needed. We are extremely grateful for their professional and reliable presence and expertise.”

Mike Tosti – Security Manager – Redwood Credit Union
“Redwood Credit Union has been doing business with SOCO PRIVATE SECURITY for over 2 years. They have been extremely reliable and their services are truly cost effective when it comes to protecting our financial institution, employees and members from harm. They have been accommodating and professional at all times. We don’t know what we would do without their services and their guards. I would be happy to give them a recommendation any time!”

Bob Langley – West Coast Regional Security Manager – CRESCO LABS
“I have worked for and with many security companies in my career within the company and now as the client hiring the security companies. I believe this allows me to “read between the lines” so to speak and know exactly what I want and what I can expect when hiring a security company, the expectations of what I am hiring for. When I met John the owner of SOCO PRIVATE SECURITY I was immediately impressed with his personal dedication to his staff and the professionalism he said he offered from the littlest details such as paying his guards a little extra to have their uniforms professionally dry cleaned, as a small example. I had interviewed other companies, both small and national and my decision for my company cannot be based on saving a dollar or two. When it comes to service with protecting people, you should take many factors into play of which I did. SOCO PRIVATE SECURITY is by far the easiest to reach in case of need and the management and ownership takes pride in each and every call and concern. I am very pleased with our relationship beyond words and look forward to many more years of continued service.”

Max Childs – General Manager – CAMBRIA hotels
“I have managed four hotels in Sonoma County and am proud to say, I brought on SOCO PRIVATE SECURITY as their very first hotel account at the Marriott Courtyard Santa Rosa. Since that time, SOCO has provided security for my following three properties in some form or another. They provide quality security both in their stationary guard capacity and their vehicle patrol units. They are thorough in establishing their standing orders and reporting their findings. I continue to employ their services and highly recommend John and his team.”

Marc Farris – General Manager – Hampton Inn & Suites
“We have greatly appreciated the professionalism and service over our many years of being a SOCO PRIVATE SECURITY customer and the peace of mind we enjoy from being secured by a local security service company. John, the owner, is very professional and always available for assistance. Their security guards are well trained professionals and always offer support to our staff. I have worked with other security companies in Sonoma County and SOCO is the best!”

Paul Duranczyk – Executive Director – Creekside Rehabilitation & Behavioral Health – In response to our price increase to our clients….
“John, you are still a great value. Thanks for keeping us safe!”

Ginger Hopkins – Press Democrat – Events & Sponsorship Manager
“John, your guys sere great!!! I’m so glad I picked you.”

Chris Vetrano – Windsor High School – Vice Principal
“John, Extraordinary as usual. Jessica and Rana put all my stickers on! And the whole crew did exactly what we wanted them to do. I am always impressed with your crew. A pleasure.”

Julius “Juice” Rock – Tattoos & Blues – Promoter
“I just wanted to say thank you for being a part of Tattoos & Blues Festival this year. You and your staff worked well with my guys. You were able to see that the event is very non-mainstream, somewhat deviant/eclectic/bizarre and caters to a crowd that would normally be viewed or “profiled” as problematic at best. In past years I have experienced security officers that mistook the situation as threatening due to the nature or presence of some of our visitors and vendors. SOCO PRIVATE SECURITY went with the flow. You experienced the mellow vibe of a cool little tattoo gig nestled in the wine country of NorCal without creating undo drama or judgmental tension. John, once again, you and your men did right by us. Thank you!”

Grace C. Sanchez – Coldwell Banker – Realtor
“Thank you for making our Healdsburg neighborhood near Palm Avenue safer! We could not have closed this sale without you and your team.”